Product films are the most efficient commercials in terms of price and performance.
They sell 24 hours a day and explain flawlessly and authentically the benefits of their products. Of course, the style and the "glamor factor" of your film depends on the product. As a rule, however, perfectly crafted and intelligently cut films work best. Authenticity is currently higher in the class than glossy. In contrast to the advertising film, in which the image worlds serve to create image, the product film comes straight to the point. Time is money, especially in the net hardly anyone has time for flowery descriptions. Communicate facts clearly and quickly, emphasize added value. The transitions to the "Tutorial" are fluent. Product films are mostly used on the homepage, on Youtube, on trade fairs and of course also on the "POV".